JOURNAL
In regard to commercial photography it does seem that with the latest from ASMP and APA that things are definitely getting worse before they get better. With Omnicom’s announcement that they will no longer pay advances and are passing liability to their clients the expectation is that photographers will be asked to provide banking services to multibillion dollar corporations. Insane. Sad. Make no mistake, this is a war on creatives– agency and photographer both.
Read MoreTo survive the creative, economic and emotional chaos of a life in photography your career must be designed for longevity. To achieve longevity, you must reconcile the conflict between what you shoot for money and what you love to shoot. Ideally, you get paid to shoot exactly what you love to shoot, every day. Reaching this nirvana requires making tough choices, a careful business strategy and attention to basic business practices. (Or be super talented/lucky, born wealthy or marry a brilliant business manager.)
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